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Creative Portfolio
Strategy is only half the story. My creative portfolio showcases the actual work: influencer content, branded campaigns, content marketing series, paid Pinterest, and organic social built across eBay and Nestlé. Take a look.
MY ROLE
PARTNERS
PLATFORM
OUTCOME
Blueprint for national "Meet the Authenticator" campaign, later expanded to global markets including Australia and the UK
Higher brand lift than North America benchmark
4.8% lift vs. 1.1% benchmark
Total campaign impressions across paid social
Total thru plays at $0.04 cost per thru play
Agency or production budget — produced internally
THE PROBLEM
THE PARTNER
THE EXECUTION
THE RESULTS
Project Gallery
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