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Content Marketing Series
Old School Meets New School
ep. 1: Iris Apfel and Lil'Yachty
ep. 2: Teyana Taylor and Law Roach
eBay Sellers Club
ep 1: It's Time
ep 2: Women Changing the Watch Industry
ep 3: A Moment in Time
eBay x Stoll & Co.
The Promise Behind Our Authenticity Guarantee
• Conceived and led integrated content marketing campaigns that transformed brand communication objectives into culturally resonant storytelling designed to engage targeted audiences and drive measurable marketing outcomes.
• Developed full-funnel content strategies spanning awareness, consideration, and conversion, ensuring creative concepts translated effectively across a multi-channel ecosystem including social media, influencer partnerships, paid media, and owned digital platforms. Oversaw campaign rollout strategies that maximized audience reach and reinforced consistent brand messaging across touchpoints.
• Guided creative direction and cross-functional collaboration throughout campaign development, ensuring content balanced strategic marketing goals with compelling narratives that captured attention and motivated audience action.
